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Easy Tyger
Artful Couture
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Easy Tyger is Artful Couture
Born in South Africa. Designed with intention. Crafted by hand.
Founded in 2021 by Mirena Pienaar and Lucinda Zunino, Easy Tyger is a family-owned fashion brand built on a shared love of creativity, craftsmanship, and self-expression. With boutiques in Hout Bay and Franschhoek, we create statement kimonos, sculptural kaftans, artful denim, and one-of-a-kind pieces designed to command presence.
As family and business partners, Mirena and Lucinda share a passion for creating clothing that celebrates individuality and confidence. Lucinda is also the founder of Big Love, the much-loved Franschhoek boutique established over 15 years ago. Together, Big Love and Easy Tyger have become destinations for women seeking distinctive fashion that stands apart from the ordinary.
Many of our pieces are handcrafted in South Africa, combining exceptional fabrics, intricate details, and artistic influences gathered from around the world. Every garment is designed to be unique, collectible, and full of character. We are not trend-driven. We are identity-driven.
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